Consumer Financing and BNPL

Grow your merchant network and share of wallet

Build relationships with the merchants that can grow your business. Rich card revenue and growth data to help you identify top merchant prospects and improve customer management.

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Target the merchants in your sweet spot

Find the merchants that exactly match your ideal customer profile with accurate data about omnichannel card revenues, revenue growth, granular sub-industries, online vs. offline revenue, and average transaction size.

Enable your Sales team to stop wasting time on unqualified prospects and focus on the merchants in your sweet spot. Enrich your existing CRM or get regular updates of net-new prospects that match your criteria.

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Customer Management

Prioritize and grow your best customers

Focus your relationship managers on the right accounts. With visibility into revenues, growth, and total purchases at the merchant, you can understand:  

- Where you are losing market share

- Where your market share is under-penetrated

- Which customers have the highest potential

Why Enigma?

Enigma provides a comprehensive profile for every U.S. small and medium business. Each profile includes key information about business health and identity. For businesses that accept card payments, Enigma provides accurate revenue and growth data, built directly from the largest panel of U.S. credit card transactions in the market.

Explore our full catalog of data attributes here.

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Card Revenues

  • Monthly gross processing volumes, updating each month

  • Understand which businesses are growing or declining month-over-month

  • Built from 750 million+ cards, covering 40%+ of US card transactions

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  • Strong coverage of the long tail of businesses

  • Real revenue data for over 10M merchants

  • Covers 80%+ of businesses in consumer-facing industries

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  • No business owner authentication required

  • Enables use cases where open-banking data falls short

  • Your choice of access: API, batch processing, file deliveries, business profile search

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Case Study

Identifying top merchant prospects — and $8.9M in incremental revenue

One of our consumer financing customers leveraged Enigma data to identify new merchants that met their ICP criteria, leading to a higher conversion rate and an estimated $8.9M in incremental revenue.