SMB General
Payment Processors
Leveraging Data to Unlock B2B Sales and Marketing Success

​In today's fiercely competitive market, leveraging data is no longer optional—it's essential for building a powerful sales pipeline. Industry leaders Eliza Cooke-Yarborough (Director of Product Management at Enigma), Zeb Couch (VP of Sales, Strategy & Account Management at Lead Genius), and Scott Martinis (CEO & Founder of B2B Catalyst) discussed:

  • Maximizing Your Marketing ROI: Discover how to utilize third-party revenue and growth data to enhance the effectiveness of your marketing campaigns.
  • AI-Enhanced Prospecting: Learn innovative strategies for enriching your data with AI, enabling you to identify and engage with high-potential customers more effectively.
  • Email Marketing Excellence: Stand out in a crowded inbox. Find out how to create personalized offers that resonate with your audience and are delivered at the perfect moment.
SMB General
Payment Processors
Webinar

Leveraging Data to Unlock B2B Sales and Marketing Success

SMB General
Payment Processors
Image depicting webinar topic

​In today's fiercely competitive market, leveraging data is no longer optional—it's essential for building a powerful sales pipeline. Industry leaders Eliza Cooke-Yarborough (Director of Product Management at Enigma), Zeb Couch (VP of Sales, Strategy & Account Management at Lead Genius), and Scott Martinis (CEO & Founder of B2B Catalyst) discussed:

  • Maximizing Your Marketing ROI: Discover how to utilize third-party revenue and growth data to enhance the effectiveness of your marketing campaigns.
  • AI-Enhanced Prospecting: Learn innovative strategies for enriching your data with AI, enabling you to identify and engage with high-potential customers more effectively.
  • Email Marketing Excellence: Stand out in a crowded inbox. Find out how to create personalized offers that resonate with your audience and are delivered at the perfect moment.

Related Resources